Guidelines

On my flight home from Chicago this weekend, I was reading a trashy women’s magazine whose name will remain unmentioned to save my dignity.  There was an article talking about social networking guidelines.  I found them to be interesting, so I decided to share some of them with all of you.

1.     “Focus on a few sites rather than post to every new one that pops up.”

This point is interesting because I think it all depends on your profession and intentions for using social media.  If you are concerned about gaining more followers, I recommend sticking with fewer sites so you can regularly update them.  However, if you are just interesting in checking out each new social network, go for it!

2.     “Original content gets shared more often than something that’s already been floating around.”

This is very true.  People do not want to read or watch something that they have seen a hundred times. Unless, of course, it is the sneezing panda on YouTube, in which case that never gets old!

3.     “Update enough so you stay on the radar but not so much that your followers get sick of you.”

I cannot stand people who update their Twitter every two seconds. I know Twitter is meant to provide instantaneous information and news, but I do not need to see multiple one word tweets from one people about how cold it is outside. Keep your content interesting and relevant, so your followers will not get bored.

Any other good tips you guys want to share?